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How Your Latest Grant Application Can Help You Earn a GuideStar Seal of Transparency

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For your convenience, you can download the presentation slides here. You can also view the Common Results Catalog for Platinum metrics here and the Help Guide for the Demographic Section here.

Learn how to use your latest grant proposal to earn a Platinum Seal of Transparency, GuideStar’s highest form of recognition. You will receive step-by-step instructions on the process and important insights to consider as you update your own profile.

New research indicates that organizations with a GuideStar Seal of Transparency averaged 53 percent more in contributions the following year than organizations with no Seal.

Plus - updating your profile ensures that GuideStar’s more than 10 million annual users—and the millions more who visit our 200+ partner sites, such as Facebook, AmazonSmile, and Network for Good—will see your up-to-date information. 

And it’s not difficult. In fact, your grant applications, proposals, and annual reports have most—if not all—of the information you need to update your Nonprofit Profile on GuideStar.

Transcript available upon request. email:

About the Author

Eva aims to make it ridiculously easy for social sector actors to use data to power insights, innovation and ultimately impact. She’s an advocate for greater nonprofit transparency and for solutions to address the “The Overhead Myth." At Candid, Eva leads the vision, goal-setting, strategy and execution for the Profile Update Program – an effort to generate unique data and insights about social sector organizations. As an expert in strategy and evaluation, Eva spends her time helping nonprofits share their full story on the Nonprofit Profile on GuideStar. She builds relationships with sector partners to advance the collection and use of impact data. She also leads the development of the GuideStar Profile Standard to meet the needs of major customers and nonprofit stakeholders. Eva honed her data, analytical and strategy skills as a leader at FSG Social Impact Advisors and McKinsey & Company. She has a Bachelor of Science degree in Physics from the University of Notre Dame and a Ph.D. in Physics from Oxford University.

Profile Photo of Eva Nico